Graphic designer Paula Rupolo swapped the colors of competing brands’ logos. Blue Coke, anyone? Seeing a logo that’s been in your life for years all-of-a-sudden rendered in different colors can be as ...

The colors a brand employs in a logo communicate a value to consumers. This is something we take into deep consideration when creating logos or design work for clients. Colors share a lot about the ...

We live in a time of rampant greenwashing. Ever since companies realized that eco-friendliness can lure consumers, they’ve gone out of their way to market themselves as clean and socially ...

Every year companies spend millions of dollars designing and in many cases re-designing their logos. Color plays a huge part in logo design–but what do those colors mean, and what do they say about ...

LOS ANGELES — The Los Angeles Rams have unveiled a brand-new logo and some familiar new colors ahead of a milestone season. The Rams’ primary colors are royal blue and yellow again after the franchise ...

LOS ANGELES — The Los Angeles Rams have unveiled a brand-new logo and some familiar new colors ahead of a milestone season. The Rams’ primary colors are royal blue and yellow again after the franchise ...

Shades of the past. Shapes of the future. Aiming to blend the two, the Rams revealed fresh colors and updated logos Monday, a precursor to the new uniforms and helmets the franchise plans to unveil ...

The teams playing in the Super Bowl have been determined after two exciting games on Sunday. The Kansas City Chiefs will face the Philadelphia Eagles for the championship in two weeks. However, some ...

The Miami Marlins are rebranding again, revealing the team's new logos and colors on Thursday. As the new ownership group tries to forge a new path for the organization, the club's color palette has ...

Shades of the past. Shapes of the future. Aiming to blend the two, the Rams revealed fresh colors and updated logos Monday, a precursor to the new uniforms and helmets the franchise plans to unveil ...