The move is positioned as an attempt to bring greater alignment to CTV advertising, similar to what the Digital Ad Portfolio ...
Triton Digital ®, the global technology and services provider to the digital audio, podcast, and broadcast radio industries, announced today the release of its November 2025 U.S. Podcast Ranker for ...
The portfolio outlines six core CTV ad formats: Pause, Menu, Screensaver, In Scene, Squeezebacks, and Overlays. These formats ...
December 11, 2025 - IAB Tech Lab on Thursday released a new Connected TV Ad Portfolio and an updated Guide to Programmatic ...
The updates aim to provide publishers, buyers, and platforms with a common language and more efficient ways to transact ...
Performance DSP brings targeting, activation, optimization and measurement into one workflow for health and pharmaceutical advertisersExpanded ...
IAB Tech Lab, the global digital advertising technical standard-setting body, today announced the release of its new CTV Ad Portfolio along with a major update to the Guide to Programmatic CTV.
Leading internet infrastructure and standards organizations, including Cloudflare, Akamai, Creative Commons, and the IAB Tech Lab, announce support for RSL 1.0 Publisher endorsement grows with the ...
The Trade Desk stock is down 71% from its high. Read why AI fixes and strong growth may deliver for investors.
Pixalate’s research shows that the Bundle ID for ‘Paramount+’ (530168168) was No. 1 on Apple TV in November 2025, while ‘Hulu ...
NEW YORK—In an important update to the workings of deal-based programmatic advertising, IAB Tech Lab has released version 1.0 of its Deals API for public comment. The spec is important because it ...
New Specification Standardizes Deal Synchronization and Increases Transparency into Seller, Packager, and Curator Roles; Open for Public Comment Through January 31, 2026 "The Deals API sync capability ...